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You first need to understand your audience/consumers of the wheel/car industry.
1. a lot of people are more likely to buy fake new wheels
2. a lot of 240 owners (rx7, corolla, honda, etc.) that modifies car are poor people that make less than 500 a month. these are kids from 16-25. i find older people willing to pay for wheels over 2000 dollars.
keep in mind this is all from my perspective from the past 10 years.
you're also trying to get into a small market of used japanese wheels.
if you're serious then you should look into getting specialty wheels that are perfect fit for specific cars.
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